Sales Education Foundation

News & Events

The World of Sales & Sales Education

SEF collects stories, articles and announcements from educators, researchers, professionals and universities. Our foundation has become a information clearinghouse on university sales education, sales research, conferences and news from the sales programs we support.  Good news should be shared – so let us know what’s happening and we’ll share it here.

Use the Category headings to the right to check out other items of interest.

SEF Publishes 15th Anniversary Issue of SEF Annual magazine

April, 2021
The Sales Education Foundation Annual magazine features the most comprehensive listing of university sales education programs worldwide. Our 2021 edition theme is “Professional Sales: Past, Present and Future.” Numerous sales professional and educator guest authors are featured in the magazine. The ANNUAL is a free, downloadable resource for recruiters, educators, sales organizations and everyone interested in learning more about professional sales education.

Within the Digital Edition are live links provided by each university that directly connect you with their web page. Be sure to visit the universities who support SEF with features throughout the listing. SEF relies on their support to continue our mission!

The SEF ANNUAL has something for everyone.  Enjoy!

University of Dayton to Support Sales Education Foundation

The University of Dayton (UD) announces its new primary sponsorship of the Sales Education Foundation.  SEF founders Howard and Sally Stevens are both graduates of UD.  When asked about the future, Sally said, “UD’s sponsorship of the Sales Education Foundation ensures its future beyond our lifetime and will foster its growth with an expanded mission.”  She added,  “We are delighted with the alliance.”

Read the press release for details.

  • Pandemic Recovery Survey from California State University Fullerton

    The Sales Leadership Center of the College of Business & Economics at California State University Fullerton conducted a survey of sponsor and other companies to gage the impact of re-entry to business as restrictions of COVID-19 are eased. The survey collected data on the impact to businesses on revenue, business processes and recruitment of college…

  • Chally Assessment Wins Bronze in 2020 Excellence in Technology Awards

    Chally, a leader in predictive sales talent assessments, and partner of the Sales Education Foundation, won a coveted Brandon Hall Group Bronze Award for excellence in the Best Advance in Candidate Assessments Technology category for the second consecutive year. “Winners of Excellence in Technology Awards are at the forefront of technology innovation. Our program evaluates…

  • Research Explores Critical Question – Hire Experience or “Fresh Recruits?”

    Research Explores Critical Question – Hire Experience or “Fresh Recruits?” For sales managers, one difficult “either/or” choice revolves around whom to hire. That is, is it better for an organization to hire experienced salespeople, or “fresh recruits” straight out of collegiate sales programs? New research led by Willy Bolander at Florida State University, and published…

  • Women in the Sales Industry Infographic

    “… old stereotypes need to be replaced with new evidence that women are just as equally suited for roles in sales.” Taken from years of Chally Assessment research data and featuring other leading authorities, Chally’s Women in the Sales Industry infographic illustrates some important statistics focusing on women in the sales industry. As more universities…