Sales Education Foundation

News & Events

The World of Sales & Sales Education

SEF collects stories, articles and announcements from educators, researchers, professionals and universities. Our foundation has become a information clearinghouse on university sales education, sales research, conferences and news from the sales programs we support.  Good news should be shared – so let us know what’s happening and we’ll share it here.

Use the Category headings to the right to check out other items of interest.

SEF Publishes 15th Anniversary Issue of SEF Annual magazine

April, 2021
The Sales Education Foundation Annual magazine features the most comprehensive listing of university sales education programs worldwide. Our 2021 edition theme is “Professional Sales: Past, Present and Future.” Numerous sales professional and educator guest authors are featured in the magazine. The ANNUAL is a free, downloadable resource for recruiters, educators, sales organizations and everyone interested in learning more about professional sales education.

Within the Digital Edition are live links provided by each university that directly connect you with their web page. Be sure to visit the universities who support SEF with features throughout the listing. SEF relies on their support to continue our mission!

The SEF ANNUAL has something for everyone.  Enjoy!

University of Dayton to Support Sales Education Foundation

The University of Dayton (UD) announces its new primary sponsorship of the Sales Education Foundation.  SEF founders Howard and Sally Stevens are both graduates of UD.  When asked about the future, Sally said, “UD’s sponsorship of the Sales Education Foundation ensures its future beyond our lifetime and will foster its growth with an expanded mission.”  She added,  “We are delighted with the alliance.”

Read the press release for details.

  • SEF hosts “The New Selling of Sales” Podcast series

    SEF launched a new podcast series in September 2020 titled “The New Selling of Sales” podcast. We’ll interview a variety of sales professionals and educators, each with an interesting story to tell. SEF chose the title, focusing on the “New” aspect of helping more people understand Professional Sales. Many people know that the term “sales”…

  • SEF Awards Two Sales Research Grants for 2021

    Congratulations to our 2021 SEF Research Grant recipients! We are excited to announce our two teams of researchers who have been awarded an SEF Research Grant. These teams represent the growing list of professors dedicated to providing timely, practical sales research to the Professional Sales industry and academia. Our 2021 grants have been awarded to:…

  • Women in the Sales Industry Infographic

    “… old stereotypes need to be replaced with new evidence that women are just as equally suited for roles in sales.” Taken from years of Chally Assessment research data and featuring other leading authorities, Chally’s Women in the Sales Industry infographic illustrates some important statistics focusing on women in the sales industry. As more universities…

  • Evidence Professional Sales Education is Growing!

    You’d like to see some evidence on the growth of Professional Sales education? Let’s take a look back 10 years to 2011. If you know much about the SEF Annual magazine, you know we survey universities, collect data and publish that data in the Annual magazines. We’ve been doing this for 15 years! But what…