The World of Sales & Sales Education
SEF collects stories, articles and announcements from educators, researchers, professionals and universities. Our foundation has become a information clearinghouse on university sales education, sales research, conferences and news from the sales programs we support. Good news should be shared – so let us know what’s happening and we’ll share it here.
Our main News page features a just posted article below. Beyond this, use the Category headings to the right to check out other items of interest.
New Research Explores Critical Question – Hire Experience or “Fresh Recruits?”
For sales managers, one difficult “either/or” choice revolves around whom to hire. That is, is it better for an
organization to hire experienced salespeople, or “fresh recruits” straight out of collegiate sales programs? New research led by Willy Bolander at Florida State University, and published in the Journal of Personal Selling and Sales Management (JPSSM), provides much needed insight into this critical question … In short, for organizations looking for sustained, long-term success, it pays to hire collegiately trained, inexperienced salespeople.
See the Executive Summary and link to the full paper here.
Learn more about other sales-related research and access links to published papers/articles by visiting our Sales Research page here.
GrowthPlay, a leader in predictive sales talent assessments, and partner of the Sales Education Foundation, won a coveted Brandon Hall Group Bronze aAward for excellence in the Best Advance in Candidate Assessments Technology category. GrowthPlay’s win was announced on Dec. 5, 2019. GrowthPlay’s Chally Assessment garnered the Bronze award. “Winners of Excellence in Technology Awards…VIEW THE BRIEF
For sales managers, one difficult “either/or” choice revolves around whom to hire. That is, is it better for an organization to hire experienced salespeople, or “fresh recruits” straight out of collegiate sales programs? New research led by Willy Bolander at Florida State University, and published in the Journal of Personal Selling and Sales Management (JPSSM),…READ MORE
Thanks to retired Sales educator, Steve Young, for promoting the work SEF and multiple university sales programs are doing to boost the recognition of university sales-educated graduates. Steve’s article, featured on November 16, 2019 calls attention to the advantages hiring Sales graduates may give their employers. Don’t miss this well-written article!READ MORE
The Ivy College of Business certificate in professional sales is a new course of study that includes role-play exercises, sales presentations, industry-based case studies, team projects and other directions of study. Iowa State’s Ivy Sales Program is being developed under the leadership of Raj Agnihotri, Dean’s Fellow in marketing, director of Ivy Sales Consortium and…READ THE ARTICLE