CollegeWesterm Michigan University
Contact person nameJames Eckert
Contact person email addressEmail hidden; Javascript is required.
Address1903 West Michigan Ave
Kalamazoo, Michigan 49008
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Phone number269-267-0742
Websitehttps://wmich.edu/marketing/academics/sbm
Year Founded1999
Online Courses?Yes
Program TypeUndergraduate Major,Executive Training
Internship Required?Internships are not required, but they are encouraged.
Total Faculty5
% Job Placement95
Accreditations / AffiliationsAACSB
Sales Courses2750 - Global Negotiation 3710 - Marketing Research 3600 - Professional Selling 4100 - Selling Skills Development 4600 - Advanced Selling Strategies 3760 - Sales Management 4700 - Business Marketing Strategy & Leadership One elective in the Marketing Dept is also required Additionally, they are all college of business majors so they take Marketing Principles as part of that and also take all the core business classes, such as accounting, finance, organizational behavior, and analytics.
Class Size285
Year1999
Tenured3
Non-Tenure2
Part-Time Faculty0
Description

The Sales & Business Marketing Program at Western Michigan University doesn't just teach about sales; it teaches students how to sell using a highly coordinated, unified, and experiential approach that is embedded in both a competitive and supportive community comprising students, alumni, employers, and faculty. Founded in 1999 with over 280 students and a 98% placement rate, the SBM Program is one of the largest and most successful sales majors in the country. #sellingthewesternway

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